Event

Instagram For Business Masterclass

With just over 1 Billion monthly active users and incredible engagement tools, Instagram is a storytelling powerhouse for your business.

For many, the secret to Instagram success is a mystery. No longer. You will leave my class with a thorough understanding of how to best use the platform.

In this 2-hour workshop, I will show you tactical ways to grow your business by engaging with your followers and leveraging the various features. Every attendee will leave with detailed class notes and a to-do list.

One lucky winner will receive a copy of Contagious by Jonah Berger!

We will discuss:

- Advertising.
- Post best practices
- Video and Instagram TV.
- Personal vs. business profile.
- Why you should use the Stories feature.
- Instagram Shopping - A gamechanger for business.
- Crafting a compelling bio and maximizing the character count.
- Sending direct messages and mining post comments to find leads and opportunities.
- Hashtag strategy - How to research tags, choose the right ones for your business, best practices, and following tags of interest.

Recent research shows:

- 70% of brands have an account.

- Engagement with brands is 10% higher than on Facebook.

- 60% of Instagram users follow brands, 65% say they first learn about a product or service on the platform, and 75% are likely to take action after seeing an ad.