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Speaker Series: Nolan Gasser
Charleston Library Society
Charleston, SC
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Speaker Series: Nolan Gasser
Thurs. mar 19 | 6:00pM
Speaker Series: Nolan Gasser
$25 members, $35 nonmembers
Dr. Nolan Gasser, pianist and the architect of Pandora Radios Music Genome Project, will speak about Why You Like It: The Science and Culture of Musical Taste. He will share an engaging exploration of individual musical taste: where it comes from, what defines it, what it says about you, and how it can make your life richer. With humor and live piano interludes, Gasser will deliver a program as provocative as it is entertaining. Youll never listen to music the same way again!

Nolan Gasser is a critically acclaimed composer, pianist, and musicologist  notably, the architect of Pandora Radios Music Genome Project. He holds a Ph.D. in Musicology from Stanford University. His original compositions have been performed at Carnegie Hall, and Lincoln Center, among other prestigious venues. Theatrical projects include the musicals Benny & Joon and Start Me Up, and the opera The Secret Garden. His book, Why You Like It: The Science and Culture of Musical Taste (Macmillan), was released to critical acclaim in May 2019. Nolans rock/world CD Border Crossing will be released in early 2020. His TEDx talk, Empowering Your Musical Taste is available on YouTube.

From the chief architect of the Pandora Radios Music Genome Project comes a definitive and groundbreaking examination of how your mind, body, and upbringing influence the music you love.

Everyone loves music. But what is it that makes music so universally beloved and have such a powerful effect on us?

In this sweeping and authoritative book, Dr. Nolan Gassera composer, pianist, and musicologist, and the chief architect of the Music Genome Project, which powers Pandora Radiobreaks down what musical taste is, where it comes from, and what our favorite songs say about us.

Dr. Gasser delves into the science, psychology, and sociology that explains why humans love music so much; how our brains process music; and why you may love Queen but your best friend loves Kiss. He sheds light on why babies can clap along to rhythmic patterns and reveals the reason behind why different cultures around the globe identify the same kinds of music as happy, sad, or scary. Using easy-to-follow notated musical scores, Dr. Gasser teaches music fans how to become engaged listeners and provides them with the tools to enhance their musical preferences. He takes readers under the hood of their favorite genrespop, rock, jazz, hip hop, electronica, world music, and classicaland covers songs from Taylor Swift to Led Zeppelin to Kendrick Lamar to Bill Evans to Beethoven, and through their work, Dr. Gasser introduces the musical concepts behind why you hum along, tap your foot, and feel deeply. Why You Like It will teach you how to follow the musical discourse happening within a song and thereby empower your musical taste, so you will never hear music the same way again.


Charleston Library Society (View)
164 King Street
Charleston, SC 29401
United States



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