Bethesda Green Speaker Lunch Series: The Fundamentals of Media and Public Relations
THE FUNDAMENTALS OF MEDIA AND PUBLIC RELATIONS: HOW TO POSITION YOUR COMPANY IN A POSITIVE SPOTLIGHT
Speaker: Marc Silverstein, On the Marc Media
People believe news stories more than advertising. A story in the Washington Post, the Gazette, or on the Today Show can lead to a substantial increase in sales and company growth. Small businesses have unique stories to tell, unique products and unique services that are interesting to the media, and they are free. On The Marc Media will teach you how to tell your story and capture the media's attention. Your firm's credibility will increase, and your phones will ring off the hook. At this program, you will learn:
What is your story?
How do you tell it?
How do you get in the news?
What do you do after you've been on the news?
Marc Silverstein is the owner and President of ON THE MARC MEDIA, an innovative communications company that consistently breaks new ground in public relations, social media and video production. Marc serves a wide array of businesses, non-profits, authors and government agencies. His clients have been seen on ABC News, CNN, FOX News, The New York Times, The Washington Post and many more. Marc is widely known for being the long running host of The Best Of on the Food Network as well as for his work on other specials on the Food Network and the Discovery Channel. Before his stints on national television, Marc was an Emmy award-winning television news reporter working in local markets such as Baltimore, Maryland and Washington, DC. On the Marc Media is part of the Rockville Innovation Center.
Bethesda Green (View)
4825 Cordell Avenue, Suite 200
Bethesda, MD 20814