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Hollywood Heritage Salutes "Hollywoodland"
Hollywood Heritage Museum
Hollywood, CA
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Hollywood Heritage Salutes "Hollywoodland"
"Hollywoodland"  is a visual history of the neighborhood's development, detailing its construction, amenities, famous homes, residents, movie locations, and one of the world's most famous icons, the Hollywood Sign.  Hollywood Heritage salutes the release of the Arcadia Publishing book "Hollywoodland" with an evening of slides, film, and artifacts on display the museum lobby.

Established in 1923 by investors Eli P. Clark, M. H. Sherman, Harry  Chandler, and developers Tracy E. Shoults, and S. H. Woodruff, Hollywoodland was the first themed residential development built in the Hollywood foothills.  Beautiful views and elegant homes lent a fairy tale atmosphere to the neighborhood, drawing such famous artists and performers as James M. Cain, Aldous Huxley, Max Steiner, Bela Lugosi, Robert Montgomery, and Madonna  as residents.   One of the world's most recognizable icons, the Hollywood Sign, was constructed as a giant billboard promoting the development.

"Hollywoodland" Author Mary Mallory serves as a member of Hollywood Heritage's Board of Directors, where she acts as a docent for the Hollywood Heritage Museum. She is also a member of the Cultural Affairs Committee of the Studio City Neighborhood Council, which organized the 75th Anniversary of Republic Studios in 2010.  She is a photograph processor at the Academy of Motion Picture Arts and Sciences' Margaret Herrick Library, and holds a master's in film history from the University of Texas at Austin. In addition, Mallory acts as a theatre critic for "The Tolucan Times" and has appeared on Turner Classic Movies.

Ms. Mallory will present a Power Point presentation highlighting chapters in the book, augmented by a clip reel of films shot in Hollywoodland/Beachwood Canyon and screening of rare footage.  Moving Image Research Collections (MIRC) at the University of South Carolina will supply rare 1923 archival footage of the Hollywoodland sign.  The footage is among more than 200 hours of material in its Fox Movietone News Collection, which experts have described as the world's most complete moving-image record of American culture in the 1920s.  The University has launched a major project to build state-of-the-art storage for the collection's original nitrate negatives and to provide worldwide digital access to its treasures.  MIRC is part of the University Libraries, for more information see www.sc.edu/library/mirc.    

Ms. Mallory will also be signing copies of the book which will be available for purchase in the museum shop for $21.99 each. So you can be among the first people to have a copy of this very unique book!


Hollywood Heritage Museum
2100 N. Highland Ave.
Hollywood, CA 90068
United States



Kid Friendly: No
Dog Friendly: No
Non-Smoking: Yes!
Wheelchair Accessible: Yes!


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