The Undiscovered Tour Santa Cruz
The Undiscovered Tour announces a Northern California stop on January 23, 2013 in Santa Cruz, Ca. Created and produced by Sellassie and Inhouse Talent, The Undiscovered is a Nation-Wide Showcase Tour designed to market, promote and expose a facet in Hip Hop that is often taken for granted, The Upcoming, Independent Emcee the Future of Hip Hop. Contrary to the notions that "Hip Hop is dead" and has fallen victim to swag, violence, money and negativity, The Undiscovered will prove otherwise. The Undiscovered Tour is focused on positive and lyrical Hip Hop.
The Undiscovered Tour is building a genuine network of Independent Rap Entrepreneurs, encourages artists to listen to each other's music and provides a priceless opportunity, a platform to be seen and heard in front of new audiences. The Undiscovered and sister series 2Racks Rap Contest and We All We Got have produced over 200 successful shows in its first few years and partnered nationally with Reverb Nation, Fusicology, the Hip Hop Congress and several local and regional promo companies, radio stations, studios and organizations. The series have booked over 1000 talented and emerging hip hop artists from across the country that have performed in front of industry professional and celebrity judges ranging from music supervisors, radio station music directors, on-air personalities, producers and artists. The Undiscovered Tour is Independent Hip Hop, it invests in artists on the rise and respects and contributes to the Culture of Hip Hop.
2Racks Rap Contest creator, host and producer Sellassie, is the world's first Higherground Hip Hop Artist; he is a Social Justice Activist, Entrepreneur, Event Producer and Pioneer. He has carved his niche as a leading progressive voice in Hip Hop and as a force in bringing independent artists together. With an acclaimed and award-winning debut release, I'm Tryin' to Make a Livin' Not a Killin', a recent follow-up, Sins of Your Forefathers and a brand new single, Stop Hatin in the Bay Remix by Traxamillion, this trendsetting emcee has garnered a street level buzz with a fresh perspective. Sellassie is proof that there are young black artists that can make music that is creative, street, positive and smart. He stands firm to his message, has a charismatic presence and is evidence that not every rapper raps negatively, glorifying drugs, guns, women, money or their ego. He is also the creator, producer and host of the Independent Artist Series, We All We Got, The 2Racks Rap Contest and Undiscovered Tour. Producing over 200 shows on the calendar in the last few years in over 15 markets nationwide, the series have distinguished themselves as premier outlets for independent artists. He is also working with many social, political and youth based initiatives, and is a contributor to various special projects including the film, It Doesn't Cost Nothin' to Dream. Sellassie is grounded; a confident and refreshing emcee in an industry plagued with commercialism, materialism, negativity and drama. Sellassie utilizes his music and events as a vehicle for social change and inspiration, and he regularly states that he 'wants to be in the history books, not the pop charts."
Sellassie has shared the stage with many great artists; Saul Williams, Michael Franti And Spearhead, Ziggy Marley, Alanis Morissette, Raekwon, The Indigo Girls, KRS-One, The Goodie Mob, Mos Def, Sly and Robbie, Vieux Farka Toure, dead prez, Radio Active, Rebelution, Warren Haynes, Goapele, The Hieroglyphics, Mr. FAB, Camp Lo, Pharoahe Monch, Ise Lyfe, Namkha Rinpoche, One Block Radius, Lyrics Born, Kev Choice, Martin Luther, Silk-E, The Mighty San Quinn, The Jacka & The Hustla, Bayonics and Zion I among hundreds independent artists.
Moe's Alley (View)
1535 Commercial Way
Santa Cruz, CA 95065
|Minimum Age: 21|
|Kid Friendly: No|
|Dog Friendly: No|
|Wheelchair Accessible: Yes!|