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Event
SMPS SFBAC Creative Storytelling Workshop
One of the greatest challenges for many professional services firms is how to stand out in the sea of sameness. Differentiation depends largely upon your firm's communications, and how you face the challenges with storytelling and brand positioning. Panelists include seasoned corporate communications specialists from the AEC industry, and a PR consultant for innovative clients, who will share their unique perspectives and present creative storytelling techniques and processes. This interactive workshop will include a group exercise to allow participants to put the concepts presented into practice and encourage the exchange of ideas/feedback among the group.
To prepare for the workshop, we will be asking some questions when you register to get your feedback and share your "story challenges" that we can address during the workshop.
Speakers: Kira Gould, Assoc. AIA, LEED AP, Consultant Amanda Walter, Owner, Walter Communications Owen Clark, Director of Media & Speaker Training, Allison+Partners'
Agenda: Registration Opens - 4:30PM Program Starts - 5:00PM Program Ends - 6:45PM
Light snacks and beverages will be served. Ticket sales will close 48 hours before event time. Walk-in registration is $85.
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LocationMcCarthy Building Companies (View)
1265 Battery Street, 3rd Floor
San Francisco, CA 94111
United States
Categories
Contact
Owner: SMPS SFBAC |
On BPT Since: Mar 23, 2011 |
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Susan Hayes |
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