Can a cute t-shirt fund the revolution? Thisway/Thatway messily explores the junction of consumerism and activism in this intermedia spectacle of fashion, movement, and video.
The Gap (PRODUCT) RED campaign is a collaborative effort between celebrities, multilateral organizations, and Gap Inc.Half of the proceeds from signature items will become charitable contributions to "help eliminate AIDS in Africa." In this cultural moment where Gwyneth Paltrow declares, "I am African," and Bono advises we, "Shop 'til it stops," Laye(red) takes on this pop-cultural appropriation of blackness for profit.
With pop-cultural appropriation of Blackness and the legacy of cotton production under slavery, how do Black queer and trans folks imagine fashion as resistance?
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