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Corporations spend hundreds of thousands of dollars to create brand strategies to best communicate their value. Why shouldn't you use the same basic techniques to promote your own value?
Branding specialist Eric Weaver will demonstrate how to create a personal brand strategy that will help you phrase your value, and position you for competitive advantage, whether as an employee, a contractor or a freelancer.
Eric has been called to New York and will join us by Skype.
We will cover:
The need for a personal branding strategy
How to craft this strategy
Brand-building content
Where to share
Best Practices & Cautionary Tales
Eric Weaver's career in digital branding and marketing spans 22 years with clients like Alaska Airlines, France Telecom, HP, Intel, Jack in the Box, Mattel, Starbucks, the US Department of Commerce, and the Clinton Administration.
He has helped develop brand strategies for Brita, P&G, Ford, BMW, Nature's Path Foods, Marine Harvest and others
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LocationSeattle Design Center-Plaza Building Suite 370 (View)
5701 Sixth Avenue South
Seattle, WA 98108
United States
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Categories
| Minimum Age: 16 |
| Kid Friendly: No |
| Dog Friendly: No |
| Non-Smoking: Yes! |
| Wheelchair Accessible: Yes! |
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