30 Days to a Winning Book Proposal 4-PART SERIES (The Business of Books)
Bringing nearly 40 years of experience and 40 published books between the two of them, Jen & Kerry created this brand-new, intensive four-part series to illuminate each step of the book proposal process, breaking it down into an easy-to-follow 30-day plan. Each talk will cover a different aspect of the development process, detail how to write various components, and provide "homework" to move the proposal forward each week. The result? An on-point proposal by month's end, ready to send to publishers or agents.
Included in this results-oriented series is the Publishing Toolkit: A Hands-on Resource for Burgeoning Authors. This binder is filled with all the notes and materials to develop your successful proposal from start to finish--including step-by-step advice, helpful exercises and worksheets, key information on creating a targeted submission list, and real sample proposals that have sold to publishers.
Jen & Kerry are committed to getting that book idea out of your head and into the bookstores. Attendees are encouraged to attend the entire series, but single sessions are also available. The series price is $299, which includes the toolkit (a $79 value!). Single session tickets are $79 and available at the door (cash or check only) and do not include the toolkit.
The schedule is as follows:
Feb. 1: Week 1: Research & Refine Your Idea
Develop a winning book idea that will rise out of the slush pile. This week, focus on finding and honing a viable nonfiction or fiction idea. You'll learn how to research the marketplace and competition, brainstorm formats, and develop a publisher and agent wish list.
Homework: Visit bookstores to gather competing titles and five publishers/agents.
Proposal components: Competing Titles, About the Book
Feb. 8: Week 2: Sell Your Book--and Yourself
Create a killer author platform and marketing plan that will demand attention. Week 2 has you uncovering the many strengths and attributes that you can bring to the table as an author, participating in social media and other venues to build your platform, and brainstorming a robust and creative marketing plan for your title.
Homework: Begin/continue to build a strong author platform, draft author bio and marketing plan
Proposal components: About the Author, Marketing
Feb. 15: Week 3: Craft Compelling Copy
Focus your proposal with a great title and introduction, and reel in editors and agents with compelling text. This week's talk will help you to pique interest with a strong opening pitch, and to knock it out of the park with a complete, detailed outline and on-point sample text.
Homework: Brainstorm title and subtitle, write introduction, complete outline, select best sample text
Proposal components: Introduction, Outline, Sample Text
Feb. 22: Week 4: Submit Your Proposal
Create a savvy final package and target the right publisher during the final talk in the series. You'll learn how to draft an arresting query letter, develop your submission list for agents or publishers, discover the pros and cons of self-publishing, get a basic grasp of advances and royalties, and put the final touches on your proposal submission.
Homework: Write a query and/or cover letter, do a final proofread, review submission guidelines, send out proposal!
More information about this and other events with Jen & Kerry can be found at bizofbooks.com.
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