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High Impact Online Campaigning

The Amp training room
Vancouver, BC

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High Impact Online Campaigning

Instructor: Emma Pullman

What will I learn?

Online campaigner Emma Pullman will take you on a full-day journey of collaborative, hands-on training in online campaigning and strategy. This workshop will walk you through everything from the basics of online organizing to campaign strategy to email writing. The day begins with a core introduction to the key principles of online campaigning and a workshop on storytelling for action. After lunch, participants will break into groups to workshop campaign ideas before re-converging for group discussion. The day will end with an email writing workshop, and strategies for integrating online and on-the-ground tactics.

Who's it for?

Journalists; writers; activists; campaigners; concerned citizens; NGOs; and those trying to influence public policy. This course is designed to be flexible and relevant for all skill levels.

What should I bring?

A laptop.

Who is Emma?

Emma Pullman is a Senior Campaigner with global online corporate watchdog group SumOfUs.org. Prior to her work at SumOfUs, she was a lead researcher and campaigner at Leadnow.ca. In her spare time, Emma writes about energy and politics. Her work has appeared in The Tyee, Toronto Star and Huffington Post.