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Press Release - Mar 10, 2014       Back   Download
SMS Mobile Ticket Sharing Introduced by Brown Paper Tickets

Patent Pending Transfer-to-a-Friend Offers Fast, Easy, Personalized SMS Text Message Mobile Ticket Delivery. Brown Paper Tickets Becomes the Only Major Ticketing and Event Registration Company to Use SMS Text Message for
Ticket Sharing.

March 10, 2014 (Seattle) Brown Paper Tickets, the Not-Just-For-Profit online ticketing and event registration service, announces Transfer-to-a-Friend, a patent pending innovation for digital transfer of tickets and event registration using SMS mobile text. Transfer-to-a-Friend is faster and easier than app-enabled digital transfer technology, and a higher percentage of fans can send the 100-percent authenticated mobile tickets to their friends, because it works on any web-enabled mobile device.

"This is next-generation technology for the ticketing business," said William S. Jordan, founder and CTO of Brown Paper Tickets. "Transfer-to-a-Friend is fast, easy, trustworthy, environmentally-conscious, a practical replacement for will call, and it resonates for a new generation of consumers who prefer text messages over email."

Fans who purchase mobile tickets can view them on any web-enabled device, and touch "Transfer-to-a-Friend" to be prompted to enter a destination country and mobile phone number. Transfer-to-a-Friend sends a text message, including the name of the original ticket buyer, inviting the recipient to collect their ticket. With one touch the transfer is complete, if the recipient is logged into their Brown Paper Tickets account. If not, the receiving fan can choose to log in, or create an account, and the ticket is transferred.

Transfer-to-a-Friend leverages Brown Paper Tickets' technology to simplify the transfer process, and scannable bar codes are issued immediately. The Brown Paper Tickets Scanner app for iPhone and Android transforms smartphones into electronic readers for scanning souvenir, print at home, or mobile tickets at the door.

"Cutting-edge technology is a differentiator for events hosted on Brown Paper Tickets," Jordan said. The company was the first to introduce free online ticketing for any event in 2000, the first to democratize assigned-seating in 2005, the first to introduce anti-scalping technology, and remains the only ticketing service that enables fee-free donations for crowdfunding, one-click ticket distribution to U.S. military families and veterans, and much more. "Unexpected convenience, socially conscious options, the industry's lowest ticketing fee and cool technology are a form of excellence in customer service that affect how your fans will experience, talk about and remember your events."

Fans can also re-transfer their ticket, or organize a group to attend any event together by purchasing several tickets, and using Transfer-to-a-Friend to text message them to as many friends as they wish. The tickets are automatically distributed to friends as they claim them, on a first-come, first-served basis.

"Transfer-to-a-Friend simplifies the decision to purchase tickets to any event,"
Jordan said. "Who says 'no' to tickets arriving in a text sent by a friend? This would not be the first time that an innovation in technology had the potential to change the way that people connect."

For more information on Transfer-to-a-Friend, go to http://community.brownpapertickets.com/wp/.


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About Brown Paper Tickets (www.BrownPaperTickets.com): Brown Paper Tickets is a socially conscious global leader in online ticketing and event registration services, helping people in 68 countries to plan, promote and sell out events. As a social innovator, the company donates 5 percent to charities with every ticket sold, supports a team of full-time community advocates, called "Doers," and still charges a ticketing fee that is lower than competitors. How do we do it? The dirty little secret in the ticketing industry is that it doesn't cost that much to ticket events. To learn more about the world's only Not-Just-For-Profit ticketing company, visit http://community.brownpapertickets.com/press/.
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