TWIG Networking and Educational Meeting - October 10, 2017
Through experience, most wedding service providers come to realize that not every client is a good match for them. Rather than trying to win over ill-suited clients, it is better for both your bottom line and your personal well-being to focus on attracting couples who will value your services and give glowing testimonials after the wedding.
For this reason, you should leave nothing to chance when it comes to crafting your brand identity. Everything from the images on your website, to the language used in your proposals, to your presence on social media should convey who you are and speak to your ideal client.
In this eye-opening presentation by Nancy Liu Chin, you will learn about:
identifying your perfect client
defining (or redefining) what style or level of service you should seek
developing a cohesive brand message
succeeding in the social world where potential clients are watching you
building a community with like-minded service providers
Our Guest Speaker:
Nancy Liu Chin
Nancy Liu Chin Designs and Oh So Inspired!
Nancy Liu Chin is one of the brightest stars in the wedding floral design industry, providing legendary customer service and exceptionally designed flowers for weddings and special events, with a focus on high quality, refreshingly innovative, and stylish yet timeless designs.
After starting her business in 2001, Nancy has successfully evolved her wedding flower studio into a premier floral and event production company. And the results show, as her work has been featured in countless wedding magazines and blogs, including Grace Ormonde Wedding Style, Martha Stewart Weddings, Brides, and The Knot, to name just a few. In 2017, Nancy Liu Chin Designs was voted the Best Wedding Florist by San Francisco Magazine, and Nancy joined 99 other vendors to be named on The Knots 100 List.
But rather than resting on her laurels, Nancy is now driven to mentor other wedding professionals. She co-founded Oh So Inspired, a business-focused retreat for top notch event professionals, set in a luxury setting for optimal relaxation and personal enrichment. Designed to inspire small business owners, Oh So Inspireds goal is to help owners elevate their creative brands while building concrete, fundamentally strong businesses.
The next Oh So Inspired retreat takes place November 5-8, 2017, in Napa. As a special gift to TWIG Members and the TWIG Community, if you are interested in attending, Nancy is providing a special discount. To receive $200 off any full-payment registration or registration/lodging package, please use the special discount code: OSILOVES.
Thank you to our Meeting Sponsors:
The Lodge at Tahoe Donner
Director of Sales & Marketing
Hampton Inn and Suites Tahoe-Truckee
I Do's by Deb
Celtic Harp Music
La Tavola Fine Linen Rental
Tess Hunt Photography
The Lodge at Tahoe Donner (View)
12850 Northwoods Boulevard
Truckee, CA 96161
|Kid Friendly: No|
|Dog Friendly: No|
|Wheelchair Accessible: No|