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You Are Your Brand Workshop
University Settlement - Houston Street Center
New York, NY
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You Are Your Brand Workshop
Creative Capital is pleased to present YOU ARE YOUR BRAND, PDP's newest one-day workshop designed to help you create a strategy to more effectively present yourself and your work, and move confidently toward achieving your creative goals. The workshop is being offered at a special subsidized rate of $50 to New York area artists and is open to 20 artists on a first come, first serve basis.

Date: Sunday, December 2nd from 9:30-5:30
Cost: $50 (includes light breakfast and lunch)
Location: University Settlement - 273 Bowery, NY, NY 10002

Note: This workshop is very hands on and recommended for artists willing to participate in self-assessment exercises with a group.

If you would like to be put on a waiting list please send us a message at marty@creative-capital.org

If you were not able to get into the workshop but would like to be on our list for further opportunities please sign up at http://www.creative-capital.org

Workshop Description:
Whether you know it or not, the moment you enter a room, people form an opinion about you. Only a fraction of your message is conveyed through the words you choose--what you wear, the energy and enthusiasm you convey, and how you engage others all affect how people respond to you. Corporations work exhaustively to calibrate and convey their brand. As artists we must do the same. We must know exactly who we are and what we want, and carefully sculpt the messages we send.

In You Are Your Brand, you will participate in a series of innovative exercises designed to help you discover what you project and how others perceive you.  With this knowledge you can then create a strategy to more effectively present yourself and your work, and move confidently toward achieving your goals.

The workshop will be led by Maxine Lapiduss.  In addition to her highly successful TV writing and producing career which spans over 25 years (Golden Globe winner, 4 Emmy nominations, Peoples Choice Award), Maxine has spent the last 10 years as an entrepreneur, non-profit founder, and Creative Strategist--helping visual artists, authors, filmmakers, and other creatives think more like successful businesses, and helping successful businesses think more creatively--expanding their brands and bottom lines. For more information, please visit http://www.lapidusscreative.com/

Creative Capital is a national nonprofit organization dedicated to providing integrated financial and advisory support to artists pursuing adventurous projects in five disciplines: Emerging Fields, Film/Video, Literature, Performing Arts and Visual Arts. Working in long-term
partnership with artists, Creative Capital's pioneering approach to support combines funding, counsel and career development services to enable a project's success and foster sustainable practices for its grantees. Since its founding in 1999, Creative Capital has committed nearly $25 million in financial and advisory support to 372 projects representing 463 artists, and its Professional Development Program has reached more than 4,200 artists in 70 communities across the country.

For more information, please visit http://www.creative-capital.org

Location

University Settlement - Houston Street Center (View)
273 Bowery
New York, NY 10002
United States


Categories

Education > Workshops

Kid Friendly: No
Dog Friendly: No
Non-Smoking: Yes!
Wheelchair Accessible: Yes!

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