Max & Whit Alexander: 'Bright Lights, No City'
At 47, Whit Alexander, the co-founder of the Cranium board game, decided to start a new business selling affordable goods and services to low-income villagers in Ghana, West Africa. His brother, Max, a journalist, came along to tell the story. Neither of them could have anticipated just how much of an adventure they'd find, or just how many challenges they'd encounter on the path to success, from deadly insects and insane driving conditions to voodoo priests and ethnic rivalries. As their account, Bright Lights, No City attests, starting a business in Africa requires single-minded focus, a sense of humor, and a lot of patience - but there is hope and opportunity there. Presented by the Town Hall Center for Civic Life with Elliott Bay Book Company. Series supported by The Boeing Company, the RealNetworks Foundation, and the True/Brown Foundation.
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